
Salmon - Woodblock Inspired Display Typeface
Built for tackle boxes, tall tales, and trout season.
Salmon is a geometric, slab-serif display typeface built from the frontier of Alaska. Vintage outdoors magazines were the perfect skeleton to help build a typeface that captures the stoic nature of the wilderness.
Whether you’re kicked back catching sunnies, fly fishing in the Alaskan wilderness, or sitting by a campfire, Salmon is the perfect typeface for you.
Salmon Type Specimen Booklet:
Salmon is a typeface created from scratch, inspired by outdoors magazines from the 1960’s. This book dives into the intricacies of each design choice when designing these different glyphs. Looking to mimic an outdoors-like feel, Salmon is conveyed in many ways to feel like a timeless typeface. Featured below is the type specimen booklet.
View booklet below!
Deliverables:
Typography
Layout Design
Graphic Design